PROJECT RAVICENS.

$20,000. A boatload of songs. One question.

Instead of buying a car, can I build a music career?

I’m Robert Vicens. As an artist, I’m Ravicens. I’m starting with $20,000 and documenting what it takes to turn my songs into an album, a live show, and a career.

Listen to more of my music
Robert Vicens, artist name Ravicens, smiling while wearing headphones
Robert Vicens / RavicensThe artist. The experiment.
$20,000The starting project budgetView the working budget
60–90 minutesThe goal: a show of original music
One open questionWhat can another artist learn from this?
01 / The project

Make the music. Document the making.

Project Ravicens is a $20,000 experiment in building a sustainable music career and sharing what I learn. My goal is to develop a 60–90 minute show of original music with students from the University of Utah, alongside an album and an artist identity that feel like me.

As I spend the budget, I'll document the decisions: producing the songs, building a brand, and figuring out how to reach an audience. The successes and the missteps are part of the project.

Artists have been finding their own paths and sharing what they learn long before this project. I hope to add one more honest account to draw from: successes for encouragement, failures to learn from, and practical lessons you can adapt to your own music. If documenting my experience helps another artist move forward, that's part of the value.

02 / The journey so far

From demos to the stage.

Fall 2026: assembling collaborators and developing the first live set from my existing demos.

Interested in collaborating?

  1. AcceptedI applied to the University of Utah and got in.
  2. OutreachI'm seeking guidance from professors and connecting with potential music, wardrobe, and production collaborators.
  3. WrittenI've written a boatload of original songs—lyrics, melodies, and grooves—ready to be developed with human arrangers and producers.
  4. The goalDevelop the songs into an album and build an original live show with University of Utah students.

What I'll share along the way

Where the money goes. How the songs evolve. The choices behind the brand and marketing. What works, what doesn't, and what I'd do differently.

03 / Stay in the loop

Follow the project.

Join the mailing list for occasional notes on the music, the shows, and what I’m learning along the way.

Socials

TBD — project accounts haven’t been created yet. Links will appear here when they’re ready.

A career in the making. The process out in the open.